EMERALD RESERVE MASTERPLAN

Emerald Reserve centers on placemaking strategies that promote walkability, reinvest in public space, and restore neighborhood connectivity. At the heart of the plan is a bold entertainment corridor that serves as the organizing spine of the development—connecting indoor sports, a public plaza, hospitality, and entertainment-focused retail into a cohesive experience. The surrounding framework introduces a mix of residential densities, commercial infill, green infrastructure, and pedestrian cut-throughs that replace a formerly insular site with a layered, walkable district. Designed to flex with market conditions and long-term growth, the plan repositions Southridge as a catalytic redevelopment that brings energy and identity back to Greendale’s commercial core.